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Latest news, Analysis and Expert Insights to Understand key Use Cases, Explore leading Solutions, and Drive Success in your Data, EPM and AI Projects.

How We Built a Full Customer 360 Inside Snowflake with Cortex Code

Building a true Customer 360 is one of the most requested and most stalled initiatives in enterprise data programs. The ambition is always clear: one...

The Foundational Shift Finance Needs to Close the Agility Gap

When finance leaders ask for more speed, they rarely mean faster reporting. They mean faster understanding, faster alignment, and faster decisions....

Most AI Agents Don't Fail at Build. They Fail at Run.

Every week, another team ships an AI agent into production. And every week, the same things go wrong. Credits disappear with no clear explanation. An...

WEBINAR | Finance & AI: From Spreadsheets to Strategy with Pigment

Adopting AI in finance raises real questions: where do you start, which processes are actually ready for it, and how do you get finance teams to...

WEBINAR | First AI Project in Retail: A Case Study

Launching a first AI project quickly raises practical questions: where do you start, which use case should you prioritize, and how do you secure...

The Strategic Liabilities of Data Friction: Why Traditional Analytics Architectures Cannot Support Agentic AI

As organizations navigate the imperative of digital transformation, data has become the definitive competitive currency. However, our observations...

Unlock the potential of AI agents with Snowflake Intelligence

Artificial Intelligence is transforming the way we access and understand business information. But most organizations still face a critical...

Building a Real-Time AI Architecture for Unstructured Data

Across industries — agriculture, logistics, healthcare, and manufacturing alike — operational decisions often hinge on speed. The story below...

Fivetran + dbt Labs: Building Open Data Infrastructure to Challenge the Integrated Giants

On October 14, 2025, Fivetran and dbt Labs announced their merger. A move that disrupts the balance of the Modern Data Stack and marks a strategic...