Every day, organizations collect, process, and share more data than ever before. BI dashboards have become essential tools to make sense of this information, offering a structured and shared view of performance to support strategic thinking.
Yet as data volumes grow and decision cycles accelerate, a clear limitation emerges: dashboards alone are not enough. Too often, reports are technically correct but difficult to read, overloaded with information, or misaligned with how decisions are actually made. When users hesitate, scroll endlessly, or need explanations to understand a dashboard, value is lost.
This is where UX/UI applied to Business Intelligence makes a real difference.
When BI Design Becomes a Decision-Making Tool
UX/UI in BI is not about making dashboards “look nice.” It’s about structuring information so users can understand, interpret, and act on data quickly and confidently.
Reading logic, visual hierarchy, consistency, and context all play a role in guiding users through a dashboard. When these elements are missing, even the best data models fail to deliver impact. When they are well designed, dashboards shift from static reports to true decision-support tools.
This is the mindset behind SBI’s upcoming webinar on January 28 at 12PM EDT on UX/UI applied to Business Intelligence.
A Practical, Business-Driven Approach to UX/UI in BI
At SBI, our experts Marc-Philippe Roy and Emile Kagramanov work closely with organizations facing real operational constraints: complex environments, diverse users, and evolving business needs.
Rather than relying on one-size-fits-all design standards, they focus on practical methodologies that adapt to how teams actually work and decide. The goal is simple: make data clear, relevant, and sustainable over time.
During this webinar, they will share concrete approaches grounded in real BI projects.
What We’ll Explore During the Webinar
Participants will dive into the fundamentals of UX/UI as applied to Business Intelligence, with a strong focus on usability and impact:
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The core principles of UX/UI and how they translate into BI contexts
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Best practices to improve user experience and make dashboards easier to read and understand
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Concrete examples showing how thoughtful design directly increases the value of dashboards
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Client case studies illustrating how reports can evolve into reliable decision-support tools
Rather than theory, the session is built around real use cases and practical design choices.
What You’ll Walk Away With
This webinar is designed to provide clear, actionable takeaways that can be applied immediately:
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Practical methodologies to structure dashboards based on reading logic and decision-making needs
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Clear guidelines to improve readability, visual consistency, and overall effectiveness of BI reports
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Actionable ideas to integrate UX/UI into your BI processes without adding unnecessary complexity
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A better understanding of how SBI supports organizations in maturing their analytics products
Whether you are designing dashboards, managing BI projects, or consuming reports as a decision-maker, these insights will help you rethink how BI delivers value.
Join the Webinar:
🎟️ SIGN UP FOR OUR JANUARY 28 12PM (EDT) WEBINAR
📲 Follow our journey in real time on LinkedIn — we’ll be sharing insights, tech highlights, and key takeaways.

